News

ISON to distribute Manitou
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ISON to distribute Manitou

Ison Distribution are excited to announce that it will now oversee the distribution of Manitou!

Ison will be Closed on Wednesday August 7th
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Ison will be Closed on Wednesday August 7th

As a mark of respect, we will be closing Ison HQ on Wednesday August 7th, 2024, to say our farewells to our friend and colleague Duncan Kennedy.

Surly 100 Recap
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Surly 100 Recap

Check out the full video from the epic Surly 100 weekend bikepacking ride

WELCOME HAYES BRAKES!
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WELCOME HAYES BRAKES!

Ison Distribution is pleased to announce that it has been appointed as the Hayes Brakes distributor for the UK market

Introducing 5DEV
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Introducing 5DEV

Ison Distribution are pleased to announce an exclusive UK distribution partnership with 5DEV

Primera Sports Expo 2023
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Primera Sports Expo 2023

Come and join us at the Primera Sports Expo this Saturday (28th)

Identiti Bikes Spotted at Malverns Classic
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Identiti Bikes Spotted at Malverns Classic

PinkBike popped round to the Identiti Stand and did a short feature on the current model line up

Road.CC ride the Surly Straggler
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Road.CC ride the Surly Straggler

'A striking steel steed!'

Two Years with a Surly Bridge Club
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Two Years with a Surly Bridge Club

See what Ryan Wilson from The Radavist had to say about his time spent riding a Surly Bridge Club

Stand Out Products from Core Bike 2023 - Bike Perfect
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Stand Out Products from Core Bike 2023 - Bike Perfect

Bike Perfect take a look at some of the highlight products from this year Core Bike Show. Featuring Halo's Carbaura XCD's

TSG and Adrenaline Alley Partnership Announcement!
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TSG and Adrenaline Alley Partnership Announcement!

Ison Distribution are pleased to announce a new partnership between leading safety gear brand TSG and indoor skatepark Adrenaline Alley

Halo Wheels Team Rider Jam
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Halo Wheels Team Rider Jam

A selection of the Halo Wheels Team Riders recently gathered at Phoenix Cycleworks for a media day. Check out the video from the day now!

We're heading to Ard Rock!
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We're heading to Ard Rock!

We'll be heading off to Ard Rock Enduro 2022 at the end of the month - Stop by and say hi!

We're off to EWS!
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We're off to EWS!

If you're heading to EWS Tweed Valley this weekend, stop by our stand and say hi!

COREBike Show 2022 - What we got up to
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COREBike Show 2022 - What we got up to

Check out a behind the scenes look at what we got up to at this years show.

Ison at The Cycle Show
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Ison at The Cycle Show

Find out the highlights and what we got up to at this years Cycle Show!

We're off to The Cycle Show!
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We're off to The Cycle Show!

Come and visit us at The Cycle Show this weekend at Alexandra Palace

Off.Road.CC All-City Gorilla Monsoon Review
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Off.Road.CC All-City Gorilla Monsoon Review

Off.Road.CC review and offer their opinion on All-City's Gorilla Monsoon

Malverns Classic
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Malverns Classic

Thanks for stopping by.

BikeRadar's Best Steel Road Bikes of 2021
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BikeRadar's Best Steel Road Bikes of 2021

BikeRadar give a run down of their top 11 timeless steel road bikes featuring three from The Light Blue

The Light Blue Newnham BikeRadar Review
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The Light Blue Newnham BikeRadar Review

BikeRadar take a in-depth look at The Light Blue Newnham and offer their verdict

Bike Touring is About the Oasis Beau and His Surly ECR
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Bike Touring is About the Oasis Beau and His Surly ECR

John Watson from The Ravadist speaks to Beau Walters about his adventures with his Surly ECR and dives deep into his crazy riding plans.

Gravel Culture First Ride
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Gravel Culture First Ride

How do you gently persuade your significant other that your addiction to gravel riding is not only perfectly normal, but something they might like to try for themselves?

Off-Road.cc take on the King Alfred's Way fully loaded with Miss Grape Bags
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Off-Road.cc take on the King Alfred's Way fully loaded with Miss Grape Bags

Partnering with Miss Grape to take on this multi-day adventure.

COREbike Online 2021 is live!
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COREbike Online 2021 is live!

We are proud to be a part of 2021's online version of COREbike.

Halo Wheels and PCW featuring in BikeBiz guide to the latest wheels, tyres and inner tubes
Bike Radar take an in-depth look at Tioga's Edge-22 tyre
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Bike Radar take an in-depth look at Tioga's Edge-22 tyre

Tioga Edge-22 mountain bike tyre review

Bike Radar give some essential advice on how to prevent a bike theft! Using our fantastic range of Squire locks
Squire achieves BSI IoT Kitemark for a bike lock
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Squire achieves BSI IoT Kitemark for a bike lock

The first organisation to achieve this in the bike sector.

The Light Blue Darwin One By MT Features in Bikepacking.Com Complete List of 29er Drop-Bar Mountain Bikes
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The Light Blue Darwin One By MT Features in Bikepacking.Com Complete List of 29er Drop-Bar Mountain Bikes

Bikepacking.com writer Logan Watts explores the possibilities and what truly defines a 29er Drop bar MTB.

3 of our bikes feature in Bike Radar's 'Best Steel bikes 2020'
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3 of our bikes feature in Bike Radar's 'Best Steel bikes 2020'

7 timeless bikes that will never go out of fashion

Benno Bikes - Now in stock!
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Benno Bikes - Now in stock!

The days of choosing between city commuter and cargo bikes are over. Etility is the only style that blends the best of those two worlds.

Bike Radar's Best Ever Bikes!
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Bike Radar's Best Ever Bikes!

Including the All City Mr. Pink

Covid-19 update 19th March
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Covid-19 update 19th March

I.D. is open

The Light Blue and All City feature in Bike radar's the 'The best steel road bikes in 2020'
What Makes Surly Different?
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What Makes Surly Different?

Road.cc caught up with Adam and Trevor from Surly Bikes at Eurobike

The Cycle Show
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The Cycle Show

Come and see Ison at the Cycle Show, 13th -15th September 2019

Ison Distribution will be attending the Fort William DH World Cup Saturday 1st and Sunday 2nd June 2019.
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Ison Distribution will be attending the Fort William DH World Cup Saturday 1st and Sunday 2nd June 2019.

Check out products with some on hand expert advice from Halo Wheels, ODI Grips, HT-components, CushCore, TSG, Mucky Nutz and Renthal!

Tour of Cambridgeshire
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Tour of Cambridgeshire

Ison Distribution will be attending the Tour Of Cambridgeshire Expo Saturday 1st and Sunday 2nd June 2019 at Peterborough

Surly Bridge Club and All-City Gorilla Monsoon voted Top 5 Bikepacking bikes of 2018!
Mr Pink, Long term test
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Mr Pink, Long term test

Check out what Jack Luke from Bikeradar thinks of his Mr Pink long termer.

Wild About Argyll with Markus Stitz
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Wild About Argyll with Markus Stitz

New video from Bikepacking Scotland captures the beauty of Scotland's Adventure Coast on two wheels.

Markus Stitz goes long on the Surly Straggler.
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Markus Stitz goes long on the Surly Straggler.

I have fallen in love with gravel bikes. But why?

Bikeradar Surly Steamroller Review
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Bikeradar Surly Steamroller Review

Think of it as a Singlespeed platform that you can turn to any task

PenPaperSteel Passport bikepacking review
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PenPaperSteel Passport bikepacking review

All in all we have to say that for the money you can't go wrong.

Singletrack Fresh Goods Friday
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Singletrack Fresh Goods Friday

Singletrack Magazine featured three of our products in a recent fresh goods Friday.

Summer Sendoff
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Summer Sendoff

Rule5's Summer Sendoff returns for it's third year

Reiver Riding Party
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Reiver Riding Party

The Reiver Riding Party invites cyclists to experience the Ale Water Valley on a two day bikepacking adventure in Scotland

The Reiver Raid
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The Reiver Raid

Markus Stitz releases a new short film about the bikepacking routes he is developing in Scotland.

World's Fastest MTB Cockpit!
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World's Fastest MTB Cockpit!

Markus Stockl has gone faster than anyone previously on a mountain bike reaching an incredible 104.1mph (167kph) using Renthal bars, stem and grips.

We're 25 Years old!
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We're 25 Years old!

2017 sees us celebrating our Silver Anniversary of supplying the bicycle trade.

Bike Biz Awards 2017
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Bike Biz Awards 2017

We are Finalists!

Markus Stitz RTW
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Markus Stitz RTW

Another great article on Markus' amazing trip using Surly and Halo.

Ride for Michael Auction.
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Ride for Michael Auction.

This auction is for a Special Limited Edition Initial D 105 bike donated by Identiti.

ODI's Building A Champion Part I. CB68
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ODI's Building A Champion Part I. CB68

Part One of ODI's video series highlighting what goes on behind the scenes with pro BMX racers on the run up to the Rio Olympics features CB68 Caroline Buchanan.

Identiti and Halo in new game!
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Identiti and Halo in new game!

Rock the Ride is a new biking game and you can ride an Identiti with Halo wheels.

Alleycats Film
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Alleycats Film

Light Blue and Surly bikes star in new release! Motion picture starring John Hannah and Eleanor Tomlinson due for release in August.

Hardy souls brave the elements at Eroica Britannia
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Hardy souls brave the elements at Eroica Britannia

The Light Blue Bikes had a great range on display and received great interest in spite of the rather damp weather.

New TSG Edit
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New TSG Edit

TSG riders Amir Kabbani and Jonas Janssen at their local trails showcase the TSG apparel line.

Halo 24hr Fat Tyre Challenge
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Halo 24hr Fat Tyre Challenge

This coming weekend Mountain Mayhem will host this great event.

Fort William DH World Cup
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Fort William DH World Cup

We're going to be in Fort Bill this weekend!

Tour of Cambridgeshire Gran Fondo
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Tour of Cambridgeshire Gran Fondo

We will be exhibiting at the Expo!

Office Sales vacancy.
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Office Sales vacancy.

We are looking for someone to work in our Sales Office based in Ely, Cambs.

Cyclefest 2016
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Cyclefest 2016

We went to the beautiful QE Park in Hampshire for the Hargroves QE Cyclefest and Night Enduro.

Tweed Run 2016
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Tweed Run 2016

Several of us took part in the 8th Annual Tweed Run around London on Saturday on Light Blue Cycles.

Around the World on two wheels!
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Around the World on two wheels!

Markus Stitz is currently circumnavigating the globe on a Surly with Halo wheels.

Inside MRP
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Inside MRP

Take a guided tour round MRP courtesy of Pinkbike.

Bespoked UKHMB Show
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Bespoked UKHMB Show

Come and see a hand made replica Light Blue frame alongside the original, which was made in 1900, this weekend.

2016 Highlights Catalogue
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2016 Highlights Catalogue

Now available to View and Download on ISSUU. New and exciting products from our quality brands.

Job Opportunity
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Job Opportunity

We have a vacancy for an Area Sales Representative

Stolen! Prototype Identiti Bike
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Stolen! Prototype Identiti Bike

Last night we had the only Mettle prototype in existence stolen from a company van in Newmarket, Suffolk.

London Bike Show Review
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London Bike Show Review

We had a great time at Excel and our two stands were visited by many cyclists.

Core Bike Review
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Core Bike Review

We had a very successful Core Bike Show and here are some of the highlights.

Core Bike Show 2016
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Core Bike Show 2016

The must-visit trade show of the year is only a couple of weeks away.